Local Businesses Team Up to Host Virtual Run/Walk
Atlas Therapy and Brush Mountain Running and Outdoors, Inc. have teamed up to host a virtual run/walk in support of Blair County businesses.
Participants have until April 30 to complete either a 2 mile, 5k, or 10k run or walk. $10 from each registration will be donated to a Blair County business of the participant’s choosing. When completed, participants upload their results online and will then be mailed a neck scarf from Brush Mountain Running and Outdoors that can be worn as a scarf, headband, or face mask.
“This isn’t a competitive race, it’s just a fun way to keep people active right now,” says Jenn Soisson, owner of Brush Mountain Running and Outdoors, Inc.
Hannah Williams of Atlas Therapy reached out to Jenn asking if she’d be interested in organizing some type of virtual run/walk that could benefit small businesses. Jenn, who has experience in organizing races, thought it was a great idea.
“People can participate from wherever, even if that person is outside of our community,” says Jenn. “However, the donation has to go to a Blair County business.”
Jenn, an avid runner and huge outdoors fan, is hoping the current social distancing guidelines will get people outside. “Being outside is a great way to get those endorphins going. You can really set the tone for your day if you start it with a run, walk, or any outdoor activity. People have a bit more time on their hands right now. I would love to see people join our running community.”
Brush Mountain Running and Outdoors, a running and outdoor specialty retailer in Altoona, is currently offering curbside pickup. “We’re doing what we can,” says Jenn, “but it’s hard not having that customer interaction. I miss my customers so much.”
As a small business owner, Jenn is extremely passionate about helping out other local businesses. “We just have such a vibrant small business community here,” says Jenn. “Everybody gets together to help out, and we’re always pulling our resources together to help others. That’s what keeps our community thriving. I never had that in other areas where I’ve lived. We’re all pushing each other to be better and to better serve our community. It’s a wonderful feeling.”
Visit @brushmountainrunning on Facebook to register for the virtual run/walk.